How ChatGPT Search Cites Web Content
ChatGPT Search is OpenAI's real-time web browsing feature that allows ChatGPT to search the web and cite sources in its responses. When users enable web search or use ChatGPT Search directly, the AI browses current web pages and cites them as sources.
For publishers and news organizations, being cited by ChatGPT is increasingly valuable. ChatGPT has over 100 million weekly users, and when your content appears as a cited source, it drives brand recognition, referral traffic (when users click the citation links), and establishes your authority in AI knowledge systems.
The crawler that ChatGPT uses to browse the web is called OAI-SearchBot. You can verify if it has access to your site by checking your robots.txt file and server logs.